|Chinese tourists visiting Croatia have the strongest growth out of all major source markets|
|Author: Matej Balen|
|16th January 2018|
|ZAGREB – On January 15, Croatia’s Ministry of Tourism released the annual statistical data for the year 2017 that shows a 53% increase in tourist arrivals from China, which represents the strongest growth out of all major tourist source markets coming to Croatia.|
For the first time in Croatia’s history, Chinese tourists (including SAR Hong Kong and Macau) have made the list of top 20 source markets with 191 428 arrivals.
Mario Rendulić, president of the Presidency of Chinese Southeast Business Association (CSEBA) said:
If we also include tourist coming from Taiwan, the overall number of Chinese speaking tourists coming to Croatia in 2017 overpassed the number of 300 000, which shows significant need for more Chinese speaking guides and services better adapted to Chinese market.
The most popular months when Chinese tourists visit Croatia is the end of spring (May and June) and early autumn (September and October) which shows that unlike European visitors that peak in summer months, Chinese tourists don’t prefer to enjoy “sun and the sea”. Chinese like active holidays, full of sightseeing activities, authentic experiences, natural and historic surroundings.
The year 2017 was a record breaking year in all aspects for Croatia’s tourism. With overall number of tourist arrivals reached 18.5 million and 102 million overnights, which represents the annual increase of over 12 percent.